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Listing #90968

Live listing

Affiliate / Amazon Associates — Outdoors

Independent analysis by Digital Deal Research · Listing data: Empire Flippers

Asking price

$398,739

Monthly profit

$12,307

Seller-reported monthly average

Owner workload

5 hrs / week

Seller-reported

Listing multiple

2.7× annual profit

Marketplace: 32× monthly SDE

Monthly revenue
$14,038
Seller-reported monthly average
Profit margin
88%
Business age
10 years
Days on marketplace
28

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Research snapshot

What the disclosed figures show

Derived mechanically from this listing's figures. Points to check, not a recommendation.All 7 points

Worth investigating

  • Recent 3-month average profit is 62% below the preceding 3 months.
  • Annual profit yield is below the median of comparable listings.

Supporting signals

  • All 12 disclosed months were profitable.
  • Business has been generating revenue for 10 years.

Marketplace disclosure

Seller-disclosed monthly history

12 months disclosed

The months behind the seller-reported averages above. Trend, seasonality and any loss-making month are what the averages alone cannot show.

Show monthly figures
Seller-disclosed gross revenue and net profit by month
MonthGross revenueNet profit
Oct 2025$8,658$8,009
Nov 2025$8,421$6,987
Dec 2025$5,868$3,852
Jan 2026$5,301$3,759
Feb 2026$7,812$6,228
Mar 2026$25,453$23,022
Apr 2026$27,328$25,785
May 2026$24,467$22,762
Jun 2026$22,318$20,912
Jul 2026$12,262$9,915
Aug 2026$9,699$7,622
Sep 2026$10,869$8,827
Disclosed history
12 months
TTM profit
$147,681
TTM revenue
$168,457
Median monthly profit
$8,418
Profitable months
12 of 12
Best month
$25,785
Weakest month
$3,759
Recent 3m vs prior 3m
-62%

Digital Deal Research calculations

Return on the asking price

Annual profit yield

37.0%

Annual profit ÷ asking price

Simple payback

32.4 mo

At current monthly profit

Implied profit / owner hour

$568.02

Based on seller-reported workload · 22 owner hours / month

Downside scenarios

Applies a flat reduction to the disclosed monthly profit. The asking price is held constant.

ScenarioMonthly profitAnnual profit yieldSimple payback
Current$12,30737.0%32.4 mo
-10% profit$11,07633.3%36 mo
-20% profit$9,84629.6%40.5 mo
-30% profit$8,61525.9%46.3 mo

Digital Deal Research calculations

How this compares with current listings

Compared with 15 other Affiliate, Amazon Associates and Display Advertising listings

MetricThis listingPeer median
Asking price$398,739$189,510
Monthly profit$12,307$6,121
Listing multiple (monthly)32.0×29.0×
Annual profit yield37.0%41.7%
Simple payback32.4 mo28.8 mo
Owner workload5 hrs10 hrs
Profit margin88%86%
  • Lower owner workload than 67% of comparable listingsn=15
  • Lower annual yield than 87% of comparable listingsn=15
  • Slower payback than 87% of comparable listingsn=15
  • Higher asking multiple than 77% of comparable listingsn=15

Percentiles describe the position of this listing within the comparison set only. They are not a rating, a score, or a recommendation.

Digital Deal Research observations

Points raised by the disclosed numbers

Worth investigating

  • Recent 3-month average profit is 62% below the preceding 3 months.
  • Annual profit yield is below the median of comparable listings.
  • Listing multiple is above the median of comparable listings.

Supporting signals

  • All 12 disclosed months were profitable.
  • Business has been generating revenue for 10 years.
  • Owner workload is below the median of comparable listings.
  • Lower owner workload than 67% of comparable listings.

Marketplace disclosure

Owner workload reported by the seller

5hours per week reported by the seller — about 22 hours per month.

Recurring tasks disclosed by the seller

  • Communicating with virtual assistant and content manager.
  • Creating and scheduling Pinterest pins and Facebook posts
  • Tracking Amazon Associate revenue and monitoring traffic trends

Marketplace disclosure

Seller-provided information

Written by the seller / broker

Seller-provided summary

This listing is for an Affiliate and Display Advertising business first monetized in 2016, operating in the Gardening niche. The business operates as a content and affiliate media platform serving the home improvement, gardening, and outdoor living markets, with a strong focus on hands-on product testing, reviews, comparisons, and practical buying guides. Its content covers equipment and tools for lawn care, landscaping, property maintenance, outdoor projects, and related household applications, helping consumers make informed purchasing decisions while monetizing traffic through retailer referrals. …Read full seller summaryShow less

This listing is for an Affiliate and Display Advertising business first monetized in 2016, operating in the Gardening niche. The business operates as a content and affiliate media platform serving the home improvement, gardening, and outdoor living markets, with a strong focus on hands-on product testing, reviews, comparisons, and practical buying guides. Its content covers equipment and tools for lawn care, landscaping, property maintenance, outdoor projects, and related household applications, helping consumers make informed purchasing decisions while monetizing traffic through retailer referrals. Approximately half of revenue is generated through display advertising, with the remainder coming from Amazon Associates and other affiliate programs. The business has demonstrated strong recent performance, with significant year-over-year growth in traffic, revenue, and profits. The site also benefits from an authoritative domain and a strong, natural backlink profile that includes links from prominent, high-authority publications and domains, as well as established social media profiles with approximately 50,000 followers. The Seller currently dedicates approximately five hours per week to the business, primarily overseeing higher-level content and social media activities. A highly experienced content manager, who has worked with the business previously and has an established relationship with the Seller spanning several years, now handles most of the day-to-day content and social media publishing responsibilities. She is already very familiar with the business and its processes, which has helped reduce the Seller’s involvement from approximately eight hours per week to around five. The associated content manager expense has been conservatively applied retroactively across the most recent 12 months of the P&L. In addition to the content manager, the business utilizes a virtual assistant and a freelance product tester and reviewer, both of whom are willing to continue working with a new Buyer.

Transition

Seller supportThe Seller is willing to offer 30 days of post-sale support via email and phone to ensure a smooth transition for the Buyer.

Reason for saleThe Seller would like to explore other opportunities.

What is included

  • Primary Domain
  • Pinterest
  • Facebook Page 1
  • Facebook Page 2
  • YouTube Channel
  • Stay 22
  • Raptive
  • Employees / Contractors
  • Copyright

Marketplace disclosure

Seller-disclosed opportunities and risks

Not written or assessed by Digital Deal Research

Seller-disclosed opportunities

  • Scaling Facebook audiences and increasing publishing frequency to boost viral traffic and display ad revenue
  • Building faceless YouTube product review and buying-guide videos from top-performing affiliate content
  • Monetizing the YouTube channel once advertising eligibility thresholds are reached

Seller-disclosed risks

  • Google algorithmic changes could cause traffic to fluctuate.
  • The main affiliate offers being changed, removed, or updated could affect commissions.
  • Fluctuating RPMs could lead to generating less revenue.

Business profile

Operating details

Primary markets
US, GB, CA
Registered in
GB
Customer type
B2C
Trademark
None disclosed
Private blog network
Not used

Continue researching

Similar opportunities

Other current listings with similar business models and economics. How these are selected

Listing #95754

Amazon Associates / Display Advertising — Home

Asking price
$340,608
Monthly profit
$10,644
Owner workload
20 hrs / week
Implied profit / owner hour
$122.82

Same monetization · Similar price and profit

Listing #94607

Display Advertising / Digital Product — Business

Asking price
$230,191
Monthly profit
$14,756
Owner workload
1 hr / week
Implied profit / owner hour
$3,405.23

Same monetization · Similar price and profit

Listing #95910

Affiliate / Digital Product — Business

Asking price
$289,139
Monthly profit
$10,040
Owner workload
20 hrs / week
Implied profit / owner hour
$115.85

Same monetization · Similar price and profit

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Source and limitations

How to read this brief

  • Listing data is sourced from the Empire Flippers public marketplace API. Analysis and calculations on this page are produced independently by Digital Deal Research.
  • Digital Deal Research is independently operated by Avenlund Group OÜ and is not owned, operated or endorsed by Empire Flippers. Avenlund Group OÜ may receive referral compensation when users follow eligible Empire Flippers links. Referral relationships do not determine DDR's methodology, scoring or analysis.
  • Figures are reported by the seller to the marketplace. They may be incomplete or inaccurate and are not independently verified here, so every calculation built on them carries the same uncertainty.
  • Seller-provided text is labeled as such and reproduced without edits.
  • Inventory changes continuously — this business may sell, be withdrawn, or change price after this page was generated.
  • Verified financials, traffic data and business identity are obtained through the marketplace and the seller as part of your own due diligence.
  • This is research information, not financial, tax, legal or investment advice, and not a recommendation to buy.
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