Listing #86696
Amazon Associates / Affiliate — Outdoors
- Asking price
- $180,679
- Monthly profit
- $6,230
- Owner workload
- 6 hrs / week
- Implied profit / owner hour
- $239.62
Same monetization · Similar price and profit
Listing #86936
Empire FlippersLive listingNewsletter / Display Advertising — News & Education
- Newsletter
- Display Advertising
- Affiliate
- News & Education
- Information
Asking price
$187,627
Monthly profit
$6,470
Marketplace average
Monthly revenue
$7,521
Marketplace average
Owner workload
12 hrs / week
- Profit margin
- 86%
- Listing multiple (SDE)
- 29.0× monthly
- Business age
- 2 years
- Days on marketplace
- 399
Research snapshot
What the disclosed figures show
Observations derived mechanically from the figures in this listing. Points to check, not a recommendation.
- All 12 disclosed months were profitable.
- Business has been generating revenue for 2 years.
- Recent 3-month average profit is 42% below the preceding 3 months.
- Owner workload is above the median of comparable listings.
Marketplace disclosure
Seller-disclosed monthly history
12 months disclosed
$0$5.0K$10K
Aug'25SepOctNovDecJan'26FebMarAprMayJunJul
- Disclosed history
- 12 months
- TTM profit
- $77,639
- TTM revenue
- $90,249
- Average monthly profit
- $6,470
- Median monthly profit
- $6,635
- Profitable months
- 12 of 12
- Best month
- $8,853
- Weakest month
- $3,993
- Recent 3m vs prior 3m
- -42%
Digital Deal Research calculations
Return on the asking price
Annual profit yield
41.4%
Annual profit ÷ asking price
Simple payback
29 mo
At current monthly profit
Implied profit / owner hour
$124.42
Based on seller-reported workload · 52 owner hours / month
Listing multiple (SDE)
29.0×
Priced on 12 months of trading
Downside scenarios
Applies a flat reduction to the disclosed monthly profit. The asking price is held constant.
| Scenario | Monthly profit | Annual profit yield | Simple payback |
|---|---|---|---|
| Current | $6,470 | 41.4% | 29 mo |
| -10% profit | $5,823 | 37.2% | 32.2 mo |
| -20% profit | $5,176 | 33.1% | 36.2 mo |
| -30% profit | $4,529 | 29.0% | 41.4 mo |
Digital Deal Research calculations
How this compares with current listings
Compared with 16 other Newsletter, Display Advertising and Affiliate listings
| Metric | This listing | Comparison median |
|---|---|---|
| Asking price | $187,627 | $285,573 |
| Monthly profit | $6,470 | $9,660 |
| Owner workload | 12 hrs | 10 hrs |
| Profit margin | 86% | 85% |
| Annual profit yield | 41.4% | 40.7% |
| Simple payback | 29 mo | 29.5 mo |
| Listing multiple | 29.0× | 29.5× |
- Higher owner workload than 63% of comparable listingsn=16
- Higher annual yield than 56% of comparable listingsn=16
- Faster payback than 56% of comparable listingsn=16
- Lower asking multiple than 53% of comparable listingsn=16
Percentiles describe the position of this listing within the comparison set only. They are not a rating, a score, or a recommendation.
Digital Deal Research observations
Points raised by the disclosed numbers
Supporting signals
- All 12 disclosed months were profitable.
- Business has been generating revenue for 2 years.
- Annual profit yield is above the median of comparable listings.
- Listing multiple is below the median of comparable listings.
- Higher annual profit yield than 56% of comparable listings.
- Faster payback than 56% of comparable listings.
- Lower asking multiple than 53% of comparable listings.
Research points
- Recent 3-month average profit is 42% below the preceding 3 months.
- Owner workload is above the median of comparable listings.
- Listing has been on the marketplace for 399 days.
Marketplace disclosure
Owner workload reported by the seller
12 hrs / week
12hours per week reported by the seller — about 52 hours per month.
Recurring tasks disclosed by the seller
- Generating new content for the newsletter daily (Low content polls)
- Reviewing analytics and performance
Marketplace disclosure
Seller-provided information
Written by the seller / broker
Seller-provided summary
This listing is for a bundle of three newsletters, driving traffic to two websites, all in a similar political/news/information niche. The newsletters grab attention via well-designed polls and news, which have a high click-through rate to the websites. Revenue is mostly generated by display ads, both on the site and in the newsletters. Combined, the newsletters have over 59,000 active subscribers, each with their own open rates in the 14-21% range and click-through rates in the 17-21% range. With two sites included in the sale, revenue is diversified with a 60/40% in terms of contribution/importance of each site to total revenue. …Read full seller summaryShow less
This listing is for a bundle of three newsletters, driving traffic to two websites, all in a similar political/news/information niche. The newsletters grab attention via well-designed polls and news, which have a high click-through rate to the websites. Revenue is mostly generated by display ads, both on the site and in the newsletters. Combined, the newsletters have over 59,000 active subscribers, each with their own open rates in the 14-21% range and click-through rates in the 17-21% range. With two sites included in the sale, revenue is diversified with a 60/40% in terms of contribution/importance of each site to total revenue. Interestingly, the newsletters are responsible for almost all traffic, with "Direct" /"unassigned" / "referral" being the main traffic source seen in Google Analytics. New subscribers can be gained by running ads, with the seller seeing a 19% conversion rate on current ads. Disclaimers: The seller notes that their Google Analytics may have been bugged during an integration with Cloudflare. As such, the traffic data shown may currently under-represent traffic to the sites. This business is not SBA eligible.
Transition
Seller supportThe seller is happy to provide a 1-2hr video call training session with the buyer, plus 90 days of email support to ensure a smooth transition.
Reason for saleThe seller would like to explore other opportunities.
What is included
- Primary domain and all site content/files
- Secondary Domains
- Supplier Relationships
- Social media accounts/pages (Facebook)
- Email list (Beehiiv 1: 20,000 subscribers, Beehiiv 2: 7000 subscribers, Wordpress-AmazonSES: 32,000 subscribers)
- Advertising accounts exports
Marketplace disclosure
Seller-disclosed opportunities and risks
Not written or assessed by Digital Deal Research
Seller-disclosed opportunities
- Expanding advertising to gain more email subscribers
- Expanding to organic search focussed content
Seller-disclosed risks
- Ad campaigns could become more competitive
- This business is politically relevant. There could be seasonality associated with the political calendar
Business profile
Operating details
- Primary markets
- US, SE, IE
- Registered in
- US
- Customer type
- B2C
- Trademark
- None disclosed
- Private blog network
- Not used
Continue researching
Similar opportunities
Other current listings with similar business models and economics. How these are selected
Listing #96067
Affiliate / Amazon Associates — Personal Care
- Asking price
- $165,795
- Monthly profit
- $5,181
- Owner workload
- 5 hrs / week
- Implied profit / owner hour
- $239.12
Same monetization · Similar price and profit
Listing #94364
Affiliate / YouTube — Sports
- Asking price
- $285,548
- Monthly profit
- $9,518
- Owner workload
- 5 hrs / week
- Implied profit / owner hour
- $439.29
Same monetization · Similar price and profit
Source and limitations
How to read this brief
- Listing data is sourced from the Empire Flippers public marketplace API. Analysis and calculations on this page are produced by Digital Deal Research, which is independent of and not affiliated with Empire Flippers.
- Figures are reported by the seller to the marketplace. They may be incomplete or inaccurate and are not independently verified here, so every calculation built on them carries the same uncertainty.
- Seller-provided text is labeled as such and reproduced without edits.
- Inventory changes continuously — this business may sell, be withdrawn, or change price after this page was generated.
- Verified financials, traffic data and business identity are obtained through the marketplace and the seller as part of your own due diligence.
- This is research information, not financial, tax, legal or investment advice, and not a recommendation to buy.