Listing #97437
Amazon FBA — Children
- Asking price
- $63,620
- Monthly profit
- $2,790
- Owner workload
- 10 hrs / week
- Implied profit / owner hour
- $64.38
Same monetization · Similar price and profit
Listing #97005
Live listingIndependent analysis by Digital Deal Research · Listing data: Empire Flippers
Asking price
$119,620
Monthly profit
$4,747
Seller-reported monthly average
Owner workload
3 hrs / week
Seller-reported
Listing multiple
2.1× annual profit
Marketplace: 25× monthly SDE
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Research snapshot
DDR derives these points from the figures disclosed for this listing. They are meant to show you what deserves a closer look and which questions the numbers raise. They are not a recommendation to buy the business.All 10 points
Marketplace disclosure
12 months disclosed
This chart shows the monthly figures behind the seller-reported averages above. Looking at the months separately can reveal changes in direction, seasonality and loss-making periods that a single average can hide.
| Month | Gross revenue | Net profit |
|---|---|---|
| Sep 2025 | $22,858 | $4,678 |
| Oct 2025 | $27,318 | $6,019 |
| Nov 2025 | $20,174 | $3,557 |
| Dec 2025 | $11,994 | $1,449 |
| Jan 2026 | $25,828 | $5,565 |
| Feb 2026 | $43,350 | $13,053 |
| Mar 2026 | $24,859 | $6,701 |
| Apr 2026 | $23,698 | $8,625 |
| May 2026 | $15,529 | $1,982 |
| Jun 2026 | $7,949 | $1,440 |
| Jul 2026 | $5,679 | $1,989 |
| Aug 2026 | $6,993 | $1,906 |
Digital Deal Research calculations
Annual profit yield
47.6%
Annual profit ÷ asking price
Simple payback
25.2 mo
At current monthly profit
Implied profit / owner hour
$365.15
Based on seller-reported workload · 13 owner hours / month
These scenarios show what happens to the calculated economics if the disclosed monthly profit falls by a fixed amount. The asking price stays unchanged in every scenario. This is a sensitivity check, not a forecast that profit will fall.
| Scenario | Monthly profit | Annual profit yield | Simple payback |
|---|---|---|---|
| Current | $4,747 | 47.6% | 25.2 mo |
| -10% profit | $4,272 | 42.9% | 28 mo |
| -20% profit | $3,798 | 38.1% | 31.5 mo |
| -30% profit | $3,323 | 33.3% | 36 mo |
Digital Deal Research calculations
Compared with 77 other Amazon FBA listings
| Metric | This listing | Peer median |
|---|---|---|
| Asking price | $119,620 | $326,294 |
| Monthly profit | $4,747 | $11,054 |
| Listing multiple (monthly) | 25.0× | 31.5× |
| Annual profit yield | 47.6% | 38.0% |
| Simple payback | 25.2 mo | 31.6 mo |
| Owner workload | 3 hrs | 10 hrs |
| Profit margin | 24% | 21% |
The percentile shows where this listing sits within the current comparison group for each metric. It is a relative position, not a quality rating. A high or low percentile does not by itself mean that the business is better or worse, and it is not a recommendation.
Digital Deal Research observations
Marketplace disclosure
3hours per week reported by the seller — about 13 hours per month.
Marketplace disclosure
Written by the seller / broker
Established in 2017, this Amazon FBA business operates in the occasions, stationery, and family gifts niches. The trademarked brand is registered with Amazon Brand Registry and generates revenue entirely through Amazon FBA. Key strengths include healthy net profit margins above ~20%, a low-maintenance operating model requiring less than 3 hours per week, and a best-selling SKU rated 4.7 stars with over 1,000 ratings and an Amazon's Choice badge. The business generates 100% of its revenue through Amazon, with inventory primarily fulfilled through FBA and a third-party logistics provider in Alabama available to fulfill orders when FBA inventory runs low. The business works with one supplier in China, purchases inventory on DDP terms, and typically maintains 3–6 months of inventory. There are no employees, and the seller spends less than 3 hours per week monitoring inventory levels, placing purchase orders, and arranging shipments into Amazon. The existing supplier can manufacture a range of products, providing further scope to expand the catalog around emerging party and gifting trends. Disclaimers: The brand has operated since 2017, although the current Seller Central account has been in use since December 2024. The previous account was closed following a multiple-accounts violation after Amazon linked it to another account previously owned by the seller that had been suspended for a restricted product policy violation. The transition resulted in approximately six months of lost sales while inventory was removed, the new account was established, and products were shipped back into Amazon. The current account has operated without issues since then. Several additional SKUs have also been excluded from the P&L and valuation because they are currently inactive pending children's product testing. The seller estimates testing at approximately $500 per SKU and expects compliant products could be re-enabled once testing is completed, creating a potential opportunity for a buyer to restore additional products alongside launching new items.
Seller supportThe seller is willing to offer 30 days of email and phone support and is flexible regarding additional transition assistance.
Reason for saleThe Seller would like to explore other opportunities.
Marketplace disclosure
Not written or assessed by Digital Deal Research
Business profile
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Source and limitations