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Listing #95339

Empire FlippersLive listing

eCommerce — Art

  • eCommerce
  • Art
  • Pet Care
  • Hobbies
  • Home

Asking price

$344,256

Monthly profit

$9,304

Marketplace average

Monthly revenue

$11,653

Marketplace average

Owner workload

15 hrs / week

Profit margin
80%
Listing multiple (SDE)
37.0× monthly
Business age
3 years
Days on marketplace
35

Research snapshot

What the disclosed figures show

Observations derived mechanically from the figures in this listing. Points to check, not a recommendation.

Marketplace disclosure

Seller-disclosed monthly history

12 months disclosed

Disclosed history
12 months
TTM profit
$111,650
TTM revenue
$139,832
Average monthly profit
$9,304
Median monthly profit
$8,623
Profitable months
12 of 12
Best month
$14,621
Weakest month
$6,509
Recent 3m vs prior 3m
-14%

Digital Deal Research calculations

Return on the asking price

Annual profit yield

32.4%

Annual profit ÷ asking price

Simple payback

37 mo

At current monthly profit

Implied profit / owner hour

$143.14

Based on seller-reported workload · 65 owner hours / month

Listing multiple (SDE)

37.0×

Priced on 12 months of trading

Downside scenarios

Applies a flat reduction to the disclosed monthly profit. The asking price is held constant.

ScenarioMonthly profitAnnual profit yieldSimple payback
Current$9,30432.4%37 mo
-10% profit$8,37429.2%41.1 mo
-20% profit$7,44325.9%46.3 mo
-30% profit$6,51322.7%52.9 mo

Digital Deal Research calculations

How this compares with current listings

Compared with 50 other eCommerce listings

MetricThis listingComparison median
Asking price$344,256$391,284
Monthly profit$9,304$15,041
Owner workload15 hrs10 hrs
Profit margin80%25%
Annual profit yield32.4%41.4%
Simple payback37 mo29 mo
Listing multiple37.0×29.0×
  • Higher owner workload than 65% of comparable listingsn=50
  • Lower annual yield than 86% of comparable listingsn=50
  • Slower payback than 86% of comparable listingsn=50
  • Higher asking multiple than 85% of comparable listingsn=50

Percentiles describe the position of this listing within the comparison set only. They are not a rating, a score, or a recommendation.

Digital Deal Research observations

Points raised by the disclosed numbers

Supporting signals

  • All 12 disclosed months were profitable.
  • Business has been generating revenue for 3 years.

Research points

  • Recent 3-month average profit is 14% below the preceding 3 months.
  • Annual profit yield is below the median of comparable listings.
  • Listing multiple is above the median of comparable listings.
  • Owner workload is above the median of comparable listings.

Marketplace disclosure

Owner workload reported by the seller

15 hrs / week

15hours per week reported by the seller — about 65 hours per month.

Recurring tasks disclosed by the seller

  • Managing inventory levels and coordinating supplier reorders
  • Managing wholesale accounts and maintaining supplier relationships
  • Updating product content across Shopify, Amazon, TikTok Shop, and eBay
  • Posting social media updates and optimizing marketing campaigns

Marketplace disclosure

Seller-provided information

Written by the seller / broker

Seller-provided summary

This listing is for an eCommerce and Amazon FBA business operating in the Home, Hobbies, Art, and Pets niches. The trademarked brand serves both direct-to-consumer and B2B customers with a range of nature-inspired décor products and miniature ecosystems designed for terrariums, aquariums, and other indoor display environments. The catalog combines botanical and natural materials, decorative elements, educational resources, and specialty accessories that appeal to hobbyists, collectors, and consumers seeking to bring living natural displays into their homes and workplaces. …Read full seller summaryShow less

This listing is for an eCommerce and Amazon FBA business operating in the Home, Hobbies, Art, and Pets niches. The trademarked brand serves both direct-to-consumer and B2B customers with a range of nature-inspired décor products and miniature ecosystems designed for terrariums, aquariums, and other indoor display environments. The catalog combines botanical and natural materials, decorative elements, educational resources, and specialty accessories that appeal to hobbyists, collectors, and consumers seeking to bring living natural displays into their homes and workplaces. The business benefits from exceptional unit economics, with profit margins exceeding 50% driven by a strong supplier relationship, while continuing to achieve healthy revenue growth through repeat purchases and substantial organic customer acquisition generated by viral social media content. The business generates approximately 85% of sales through its Shopify storefront, serving a mix of direct-to-consumer and B2B customers, with the latter driven in part through the Shopify Collective ecosystem and representing a meaningful growth opportunity. The remaining sales come from Amazon FBA, TikTok Shop, and eBay. Products are sourced directly from a supplier in China, with inventory stored in the United States and shipped to end customers from a local warehouse. The Seller dedicates approximately 10 to 15 hours per week to overseeing inventory management, customer support, and fulfillment operations. The business is supported by two part-time team members: one manages supplier coordination and logistics from China, while the other handles warehouse operations in New York. This represents an attractive opportunity for Buyers seeking a differentiated brand with strong margins, diversified sales channels, significant organic traffic, and clear opportunities for expansion across both wholesale and direct-to-consumer markets. Disclaimers: Inventory is not normally included in the list price, further details can be provided to Unlockers. The legal entity section of the Seller Central account is currently locked to the United States, meaning a buyer would need a legal entity in this country for a quick transfer. Alternatively, it is possible to unlock this section, and doing so could delay the migration process. If the legal entity section cannot be unlocked, the buyer reserves the right to reverse the deal. This business includes an eBay account as part of its assets. eBay forbids account transfers as part of their Terms of Service. While we can attempt to transfer the account, as the buyer, you assume all the risk during the account transfer and may not renegotiate, reverse, or otherwise amend deal terms as a result of an eBay account closure or other penalty from eBay. To transfer an eBay account, a buyer will also need to make a bank account in the same country as that of the eBay account and will need to continue to be paid in the currency of said country for the foreseeable future.

Transition

Seller supportThe Seller is willing to provide at least 30 days of email and phone support to ensure a smooth transition. This support will include comprehensive supply chain and procurement training, assistance with establishing the necessary purchasing accounts, and introductions to the China-based team, suppliers, and freight forwarders. The Seller is also willing to continue providing reasonable transition support beyond the initial period until the new owner is comfortable managing the supply chain independently.

Reason for saleThe Seller would like to explore other opportunities.

What is included

  • Primary Domain
  • Branded Emails (...@domain.com)
  • Tiktok Shop
  • Amazon Associates Account
  • Shopify Account
  • Walmart Account
  • eBay Account
  • Google Ads
  • Employees / Contractors
  • US Trademark

Marketplace disclosure

Seller-disclosed opportunities and risks

Not written or assessed by Digital Deal Research

Seller-disclosed opportunities

  • Expanding wholesale outreach to specialty retailers.
  • Sourcing complementary products from China to increase add-on sales with existing wholesale clients

Seller-disclosed risks

  • Changes in social media algorithms may affect organic customer acquisition.
  • Changes in supplier prices may affect the profitability of the business.

Business profile

Operating details

Primary markets
US, MX, CA
Registered in
US
Customer type
B2B and B2C
Trademark
Registered
Private blog network
Not used

Amazon / marketplace metrics

SKUs
18
Parent ASINs
2
Brand Registry
Enrolled
TACoS
3.00%
COGS
7.0%

Continue researching

Similar opportunities

Other current listings with similar business models and economics. How these are selected

Listing #89728

Amazon FBM / Amazon FBA — Home

  • Amazon FBM
  • Amazon FBA
  • Home
Asking price
$359,972
Monthly profit
$8,999
Owner workload
40 hrs / week
Implied profit / owner hour
$51.92

Same monetization · Similar price and profit

Listing #92502

Amazon FBA / eCommerce — Home

  • Amazon FBA
  • eCommerce
  • Home
Asking price
$331,442
Monthly profit
$11,048
Owner workload
40 hrs / week
Implied profit / owner hour
$63.74

Same monetization · Similar price and profit

Listing #95755

Amazon FBA / eCommerce — Gaming

  • Amazon FBA
  • eCommerce
  • Gaming
Asking price
$438,072
Monthly profit
$13,275
Owner workload
5 hrs / week
Implied profit / owner hour
$612.69

Same monetization · Similar price and profit

Source and limitations

How to read this brief

  • Listing data is sourced from the Empire Flippers public marketplace API. Analysis and calculations on this page are produced by Digital Deal Research, which is independent of and not affiliated with Empire Flippers.
  • Figures are reported by the seller to the marketplace. They may be incomplete or inaccurate and are not independently verified here, so every calculation built on them carries the same uncertainty.
  • Seller-provided text is labeled as such and reproduced without edits.
  • Inventory changes continuously — this business may sell, be withdrawn, or change price after this page was generated.
  • Verified financials, traffic data and business identity are obtained through the marketplace and the seller as part of your own due diligence.
  • This is research information, not financial, tax, legal or investment advice, and not a recommendation to buy.
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