Listing #95901
Amazon FBA — Automotive
- Asking price
- $157,166
- Monthly profit
- $4,911
- Owner workload
- 10 hrs / week
- Implied profit / owner hour
- $113.33
Same monetization · Similar price and profit
Listing #88466
Empire FlippersLive listingeCommerce / Amazon FBA — Automotive
- eCommerce
- Amazon FBA
- Automotive
Asking price
$136,150
Monthly profit
$4,538
Marketplace average
Monthly revenue
$9,569
Marketplace average
Owner workload
10 hrs / week
- Profit margin
- 47%
- Listing multiple (SDE)
- 30.0× monthly
- Business age
- 14 years
- Days on marketplace
- 307
Research snapshot
What the disclosed figures show
Observations derived mechanically from the figures in this listing. Points to check, not a recommendation.
- All 12 disclosed months were profitable.
- Business has been generating revenue for 14 years.
- Recent 3-month average profit is 55% below the preceding 3 months.
- Owner workload is above the median of comparable listings.
Marketplace disclosure
Seller-disclosed monthly history
12 months disclosed
$0$5.0K$10K$15K$20K
Aug'25SepOctNovDecJan'26FebMarAprMayJunJul
- Disclosed history
- 12 months
- TTM profit
- $54,460
- TTM revenue
- $114,828
- Average monthly profit
- $4,538
- Median monthly profit
- $4,109
- Profitable months
- 12 of 12
- Best month
- $7,492
- Weakest month
- $1,959
- Recent 3m vs prior 3m
- -55%
Digital Deal Research calculations
Return on the asking price
Annual profit yield
40.0%
Annual profit ÷ asking price
Simple payback
30 mo
At current monthly profit
Implied profit / owner hour
$104.72
Based on seller-reported workload · 43 owner hours / month
Listing multiple (SDE)
30.0×
Priced on 12 months of trading
Downside scenarios
Applies a flat reduction to the disclosed monthly profit. The asking price is held constant.
| Scenario | Monthly profit | Annual profit yield | Simple payback |
|---|---|---|---|
| Current | $4,538 | 40.0% | 30 mo |
| -10% profit | $4,084 | 36.0% | 33.3 mo |
| -20% profit | $3,630 | 32.0% | 37.5 mo |
| -30% profit | $3,177 | 28.0% | 42.9 mo |
Digital Deal Research calculations
How this compares with current listings
Compared with 101 other eCommerce and Amazon FBA listings
| Metric | This listing | Comparison median |
|---|---|---|
| Asking price | $136,150 | $331,442 |
| Monthly profit | $4,538 | $12,262 |
| Owner workload | 10 hrs | 7 hrs |
| Profit margin | 47% | 21% |
| Annual profit yield | 40.0% | 40.0% |
| Simple payback | 30 mo | 30 mo |
| Listing multiple | 30.0× | 30.0× |
- Higher owner workload than 61% of comparable listingsn=101
- Higher annual yield than 50% of comparable listingsn=101
- Faster payback than 50% of comparable listingsn=101
- Lower asking multiple than 54% of comparable listingsn=101
Percentiles describe the position of this listing within the comparison set only. They are not a rating, a score, or a recommendation.
Digital Deal Research observations
Points raised by the disclosed numbers
Supporting signals
- All 12 disclosed months were profitable.
- Business has been generating revenue for 14 years.
- Annual profit yield is above the median of comparable listings.
- Higher annual profit yield than 50% of comparable listings.
- Faster payback than 50% of comparable listings.
- Lower asking multiple than 54% of comparable listings.
Research points
- Recent 3-month average profit is 55% below the preceding 3 months.
- Owner workload is above the median of comparable listings.
- Listing has been on the marketplace for 307 days.
Marketplace disclosure
Owner workload reported by the seller
10 hrs / week
10hours per week reported by the seller — about 43 hours per month.
Recurring tasks disclosed by the seller
- Managing dropshipping orders and inventory levels at Amazon.
- Providing customer service as needed.
Marketplace disclosure
Seller-provided information
Written by the seller / broker
Seller-provided summary
For sale is a distinguished online business that has carved a unique niche in the motorcycle parts industry, operating both an Amazon FBA channel and a separate dropshipping store. This business has been a leader in the Italian market for over 13 years, with strong brand recognition and a loyal customer base. It presents a lucrative opportunity for existing industry players or new entrants to expand under a well-established brand. Of note - the Amazon and eCommerce stores are focused on different products in the same niche. The Amazon store is focused on small items, whereas the eCommerce store is focused on dropshipping large, expensive items. …Read full seller summaryShow less
For sale is a distinguished online business that has carved a unique niche in the motorcycle parts industry, operating both an Amazon FBA channel and a separate dropshipping store. This business has been a leader in the Italian market for over 13 years, with strong brand recognition and a loyal customer base. It presents a lucrative opportunity for existing industry players or new entrants to expand under a well-established brand. Of note - the Amazon and eCommerce stores are focused on different products in the same niche. The Amazon store is focused on small items, whereas the eCommerce store is focused on dropshipping large, expensive items. There are strong ties with 6 to 10 suppliers in Asia, ensuring a steady supply. The seller notes that they are currently only advertising a fraction of the total possible SKUs - a lever that could easily be pulled by a new owner to grow the business. Disclaimers: Please see the cover sheet of the P&L and Assets doc for notes on specific VAT setup for this business. Inventory is not normally included in the list price; further details can be provided to Unlockers. The seller self-stores some inventory and drips feed into Amazon as needed. This may need to be outsourced to a 3PL by a new owner.
Transition
Seller supportThe seller is open to a custom package of support in order to ensure a smooth transition to new ownership. They are also open to continuing to support the business long term - particularly with Italian customers - given the right compensation.
Reason for saleThe Seller would like to explore other opportunities.
What is included
- Primary domain and all site content/files
- 301 Redirects
- Amazon Seller Central account ( 16 SKUs)
- Employee Contracts
- Supplier Relationships
- Custom eCommerce store
- Social media accounts/pages (Facebook, Instagram, TikTok))
- Trademarks
- Email list (2,100 subscribers)
- Advertising accounts
Marketplace disclosure
Seller-disclosed opportunities and risks
Not written or assessed by Digital Deal Research
Seller-disclosed opportunities
- Noting that they only use a fraction of their available catalogue of SKUs. Expanding on this could increase sales.
- Investing more heavily in stock.
Seller-disclosed risks
- An increase in Amazon ad pricing could make the ads unprofitable.
- We have not been able to verify all eCommerce revenue
Business profile
Operating details
- Primary markets
- GB, IT, FR
- Registered in
- US
- Customer type
- B2C
- Trademark
- Registered
- Private blog network
- Not used
Amazon / marketplace metrics
- SKUs
- 16
- Parent ASINs
- 1
- Brand Registry
- Enrolled
- TACoS
- 5.60%
- COGS
- 33.6%
Continue researching
Similar opportunities
Other current listings with similar business models and economics. How these are selected
Listing #94392
eCommerce / Digital Product — Automotive
- Asking price
- $105,831
- Monthly profit
- $3,208
- Owner workload
- 10 hrs / week
- Implied profit / owner hour
- $74.03
Same monetization · Similar price and profit
Listing #84703
eCommerce / Amazon FBA — Home
- Asking price
- $104,023
- Monthly profit
- $4,334
- Owner workload
- 20 hrs / week
- Implied profit / owner hour
- $50.01
Same monetization · Similar price and profit
Source and limitations
How to read this brief
- Listing data is sourced from the Empire Flippers public marketplace API. Analysis and calculations on this page are produced by Digital Deal Research, which is independent of and not affiliated with Empire Flippers.
- Figures are reported by the seller to the marketplace. They may be incomplete or inaccurate and are not independently verified here, so every calculation built on them carries the same uncertainty.
- Seller-provided text is labeled as such and reproduced without edits.
- Inventory changes continuously — this business may sell, be withdrawn, or change price after this page was generated.
- Verified financials, traffic data and business identity are obtained through the marketplace and the seller as part of your own due diligence.
- This is research information, not financial, tax, legal or investment advice, and not a recommendation to buy.