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Listing #88466

Live listing

eCommerce / Amazon FBA — Automotive

Independent analysis by Digital Deal Research · Listing data: Empire Flippers

Asking price

$147,417

Monthly profit

$4,914

Seller-reported monthly average

Owner workload

10 hrs / week

Seller-reported

Listing multiple

2.5× annual profit

Marketplace: 30× monthly SDE

Monthly revenue
$9,738
Seller-reported monthly average
Profit margin
50%
Business age
14 years
Days on marketplace
357

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Fit to your Buy Box—/100

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Research snapshot

What the disclosed figures show

DDR derives these points from the figures disclosed for this listing. They are meant to show you what deserves a closer look and which questions the numbers raise. They are not a recommendation to buy the business.All 8 points

Worth investigating

  • Listing has been on the marketplace for 357 days.

Supporting signals

  • All 12 disclosed months were profitable.
  • Recent 3-month average profit is 46% above the preceding 3 months.
  • Business has been generating revenue for 14 years.

Marketplace disclosure

Seller-disclosed monthly history

12 months disclosed

This chart shows the monthly figures behind the seller-reported averages above. Looking at the months separately can reveal changes in direction, seasonality and loss-making periods that a single average can hide.

Show monthly figures
Seller-disclosed gross revenue and net profit by month
MonthGross revenueNet profit
Oct 2025$7,748$4,181
Nov 2025$7,461$3,942
Dec 2025$6,669$3,444
Jan 2026$10,683$6,143
Feb 2026$10,037$6,549
Mar 2026$11,357$5,948
Apr 2026$16,041$7,441
May 2026$6,492$2,036
Jun 2026$5,026$2,209
Jul 2026$11,306$4,772
Aug 2026$13,269$5,717
Sep 2026$10,765$6,586
Disclosed history
12 months
TTM profit
$58,967
TTM revenue
$116,854
Median monthly profit
$5,244
Profitable months
12 of 12
Best month
$7,441
Weakest month
$2,036
Recent 3m vs prior 3m
+46%

Digital Deal Research calculations

Return on the asking price

Annual profit yield

40.0%

Annual profit ÷ asking price

Simple payback

30 mo

At current monthly profit

Implied profit / owner hour

$113.40

Based on seller-reported workload · 43 owner hours / month

Downside scenarios

These scenarios show what happens to the calculated economics if the disclosed monthly profit falls by a fixed amount. The asking price stays unchanged in every scenario. This is a sensitivity check, not a forecast that profit will fall.

ScenarioMonthly profitAnnual profit yieldSimple payback
Current$4,91440.0%30 mo
-10% profit$4,42336.0%33.3 mo
-20% profit$3,93132.0%37.5 mo
-30% profit$3,44028.0%42.9 mo

Digital Deal Research calculations

How this compares with current listings

Compared with 103 other eCommerce and Amazon FBA listings

MetricThis listingPeer median
Asking price$147,417$349,802
Monthly profit$4,914$12,262
Listing multiple (monthly)30.0×30.0×
Annual profit yield40.0%40.0%
Simple payback30 mo30 mo
Owner workload10 hrs10 hrs
Profit margin50%23%
  • Higher owner workload than 53% of comparable listingsn=103
  • Higher annual yield than 52% of comparable listingsn=102
  • Faster payback than 52% of comparable listingsn=102
  • Lower asking multiple than 51% of comparable listingsn=102

The percentile shows where this listing sits within the current comparison group for each metric. It is a relative position, not a quality rating. A high or low percentile does not by itself mean that the business is better or worse, and it is not a recommendation.

Digital Deal Research observations

Points raised by the disclosed numbers

Worth investigating

  • Listing has been on the marketplace for 357 days.

Supporting signals

  • All 12 disclosed months were profitable.
  • Recent 3-month average profit is 46% above the preceding 3 months.
  • Business has been generating revenue for 14 years.
  • Annual profit yield is above the median of comparable listings.
  • Higher annual profit yield than 52% of comparable listings.
  • Faster payback than 52% of comparable listings.
  • Lower asking multiple than 51% of comparable listings.

Marketplace disclosure

Owner workload reported by the seller

10hours per week reported by the seller — about 43 hours per month.

Recurring tasks disclosed by the seller

  • Managing dropshipping orders and inventory levels at Amazon.
  • Providing customer service as needed.

Marketplace disclosure

Seller-provided information

Written by the seller / broker

Seller-provided summary

For sale is a distinguished online business that has carved a unique niche in the motorcycle parts industry, operating both an Amazon FBA channel and a separate dropshipping store. This business has been a leader in the Italian market for over 13 years, with strong brand recognition and a loyal customer base. It presents a lucrative opportunity for existing industry players or new entrants to expand under a well-established brand. Of note - the Amazon and eCommerce stores are focused on different products in the same niche. The Amazon store is focused on small items, whereas the eCommerce store is focused on dropshipping large, expensive items. …Read full seller summaryShow less

For sale is a distinguished online business that has carved a unique niche in the motorcycle parts industry, operating both an Amazon FBA channel and a separate dropshipping store. This business has been a leader in the Italian market for over 13 years, with strong brand recognition and a loyal customer base. It presents a lucrative opportunity for existing industry players or new entrants to expand under a well-established brand. Of note - the Amazon and eCommerce stores are focused on different products in the same niche. The Amazon store is focused on small items, whereas the eCommerce store is focused on dropshipping large, expensive items. There are strong ties with 6 to 10 suppliers in Asia, ensuring a steady supply. The seller notes that they are currently only advertising a fraction of the total possible SKUs - a lever that could easily be pulled by a new owner to grow the business. Disclaimers: Please see the cover sheet of the P&L and Assets doc for notes on specific VAT setup for this business. Inventory is not normally included in the list price; further details can be provided to Unlockers. The seller self-stores some inventory and drips feed into Amazon as needed. This may need to be outsourced to a 3PL by a new owner.

Transition

Seller supportThe seller is open to a custom package of support in order to ensure a smooth transition to new ownership. They are also open to continuing to support the business long term - particularly with Italian customers - given the right compensation.

Reason for saleThe Seller would like to explore other opportunities.

What is included

  • Primary domain and all site content/files
  • 301 Redirects
  • Amazon Seller Central account ( 16 SKUs)
  • Employee Contracts
  • Supplier Relationships
  • Custom eCommerce store
  • Social media accounts/pages (Facebook, Instagram, TikTok))
  • Trademarks
  • Email list (2,100 subscribers)
  • Advertising accounts

Marketplace disclosure

Seller-disclosed opportunities and risks

Not written or assessed by Digital Deal Research

Seller-disclosed opportunities

  • Noting that they only use a fraction of their available catalogue of SKUs. Expanding on this could increase sales.
  • Investing more heavily in stock.

Seller-disclosed risks

  • An increase in Amazon ad pricing could make the ads unprofitable.
  • We have not been able to verify all eCommerce revenue

Business profile

Operating details

Primary markets
GB, IT, FR
Registered in
US
Customer type
B2C
Trademark
Registered
Private blog network
Not used

Amazon / marketplace metrics

SKUs
16
Parent ASINs
1
Brand Registry
Enrolled
TACoS
5.69%
COGS
31.3%

Continue researching

Similar opportunities

Other current listings with similar business models and economics. How these are selected

Listing #98059

Amazon FBA / eCommerce — Automotive

Asking price
$155,196
Monthly profit
$5,389
Owner workload
8 hrs / week
Implied profit / owner hour
$155.45

Same monetization · Similar price and profit

Listing #95901

Amazon FBA — Automotive

Asking price
$152,800
Monthly profit
$4,716
Owner workload
10 hrs / week
Implied profit / owner hour
$108.83

Same monetization · Similar price and profit

Listing #97637

Amazon FBA / eCommerce — Apparel & Accessories

Asking price
$122,734
Monthly profit
$4,870
Owner workload
8 hrs / week
Implied profit / owner hour
$140.48

Same monetization · Similar price and profit

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Source and limitations

How to read this brief

  • Listing data is sourced from the Empire Flippers public marketplace API. Analysis and calculations on this page are produced independently by Digital Deal Research.
  • Digital Deal Research is independently operated by Avenlund Group OÜ and is not owned, operated or endorsed by Empire Flippers. Avenlund Group OÜ may receive referral compensation when users follow eligible Empire Flippers links. Referral relationships do not determine DDR's methodology, scoring or analysis.
  • Figures are reported by the seller to the marketplace. They may be incomplete or inaccurate and are not independently verified here, so every calculation built on them carries the same uncertainty.
  • Seller-provided text is labeled as such and reproduced without edits.
  • Inventory changes continuously — this business may sell, be withdrawn, or change price after this page was generated.
  • Verified financials, traffic data and business identity are obtained through the marketplace and the seller as part of your own due diligence.
  • This is research information, not financial, tax, legal or investment advice, and not a recommendation to buy.
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