Back to finder

Listing #94392

Empire FlippersLive listing

eCommerce / Digital Product — Automotive

  • eCommerce
  • Digital Product
  • Automotive
  • Travel

Asking price

$105,831

Monthly profit

$3,208

Marketplace average

Monthly revenue

$3,720

Marketplace average

Owner workload

10 hrs / week

Profit margin
86%
Listing multiple (SDE)
33.0× monthly
Business age
2 years
Days on marketplace
13

Research snapshot

What the disclosed figures show

Observations derived mechanically from the figures in this listing. Points to check, not a recommendation.

Marketplace disclosure

Seller-disclosed monthly history

12 months disclosed

Disclosed history
12 months
TTM profit
$38,493
TTM revenue
$44,639
Average monthly profit
$3,208
Median monthly profit
$3,121
Profitable months
12 of 12
Best month
$5,815
Weakest month
$1,400
Recent 3m vs prior 3m
+46%

Digital Deal Research calculations

Return on the asking price

Annual profit yield

36.4%

Annual profit ÷ asking price

Simple payback

33 mo

At current monthly profit

Implied profit / owner hour

$74.03

Based on seller-reported workload · 43 owner hours / month

Listing multiple (SDE)

33.0×

Priced on 12 months of trading

Downside scenarios

Applies a flat reduction to the disclosed monthly profit. The asking price is held constant.

ScenarioMonthly profitAnnual profit yieldSimple payback
Current$3,20836.4%33 mo
-10% profit$2,88732.7%36.7 mo
-20% profit$2,56629.1%41.2 mo
-30% profit$2,24625.5%47.1 mo

Digital Deal Research calculations

How this compares with current listings

Compared with 65 other eCommerce and Digital Product listings

MetricThis listingComparison median
Asking price$105,831$352,273
Monthly profit$3,208$13,800
Owner workload10 hrs10 hrs
Profit margin86%30%
Annual profit yield36.4%41.4%
Simple payback33 mo29 mo
Listing multiple33.0×29.0×
  • Higher owner workload than 53% of comparable listingsn=65
  • Lower annual yield than 68% of comparable listingsn=65
  • Slower payback than 68% of comparable listingsn=65
  • Higher asking multiple than 72% of comparable listingsn=65

Percentiles describe the position of this listing within the comparison set only. They are not a rating, a score, or a recommendation.

Digital Deal Research observations

Points raised by the disclosed numbers

Supporting signals

  • All 12 disclosed months were profitable.
  • Recent 3-month average profit is 46% above the preceding 3 months.
  • Business has been generating revenue for 2 years.

Research points

  • Annual profit yield is below the median of comparable listings.
  • Listing multiple is above the median of comparable listings.

Marketplace disclosure

Owner workload reported by the seller

10 hrs / week

10hours per week reported by the seller — about 43 hours per month.

Recurring tasks disclosed by the seller

  • Social media marketing
  • Cold outreach to possible customers via direct messages

Marketplace disclosure

Seller-provided information

Written by the seller / broker

Seller-provided summary

Launched in the UK, this online marketplace specializes in the buying and selling of a specific niche of automotives, providing a dedicated platform for enthusiasts and buyers/sellers. Primary responsibilities include approving listings, updating SEO, cold outreach, and managing daily social media posts, which drive significant engagement. The business model leverages a tiered listing fee structure, offering various levels of exposure for sellers. The site also benefits from a substantial email subscriber base of 7,500, segmented into private and business sellers, facilitating targeted marketing and repeat engagements. Disclaimer: Notably, the site has seen poor reviews on Trustpilot - please see the FAQ section for further details.

Transition

Seller supportThe seller is willing to offer 30 days of support via email and phone calls.

Reason for saleThe Seller would like to explore other opportunities.

What is included

  • Primary Domain
  • Copyright
  • Email List
  • All Images & Copy Materials
  • Stock Image Account

Marketplace disclosure

Seller-disclosed opportunities and risks

Not written or assessed by Digital Deal Research

Seller-disclosed opportunities

  • Building backlinks
  • Posting on social media and Facebook groups
  • Running Meta and Google display ads

Seller-disclosed risks

  • An increase in Paid Traffic pricing could make the ads unprofitable.
  • Supplier increasing prices

Business profile

Operating details

Primary markets
GB, US, TR
Registered in
GB
Customer type
B2C
Trademark
None disclosed
Private blog network
In use

Continue researching

Similar opportunities

Other current listings with similar business models and economics. How these are selected

Listing #80114

Amazon FBA / eCommerce — Travel

  • Amazon FBA
  • eCommerce
  • Travel
Asking price
$96,041
Monthly profit
$3,201
Owner workload
5 hrs / week
Implied profit / owner hour
$147.74

Same monetization · Similar price and profit

Listing #88466

eCommerce / Amazon FBA — Automotive

  • eCommerce
  • Amazon FBA
  • Automotive
Asking price
$136,150
Monthly profit
$4,538
Owner workload
10 hrs / week
Implied profit / owner hour
$104.72

Same monetization · Similar price and profit

Listing #93726

eCommerce / Amazon FBA — Supplements

  • eCommerce
  • Amazon FBA
  • Supplements
Asking price
$104,210
Monthly profit
$3,158
Owner workload
15 hrs / week
Implied profit / owner hour
$48.58

Same monetization · Similar price and profit

Source and limitations

How to read this brief

  • Listing data is sourced from the Empire Flippers public marketplace API. Analysis and calculations on this page are produced by Digital Deal Research, which is independent of and not affiliated with Empire Flippers.
  • Figures are reported by the seller to the marketplace. They may be incomplete or inaccurate and are not independently verified here, so every calculation built on them carries the same uncertainty.
  • Seller-provided text is labeled as such and reproduced without edits.
  • Inventory changes continuously — this business may sell, be withdrawn, or change price after this page was generated.
  • Verified financials, traffic data and business identity are obtained through the marketplace and the seller as part of your own due diligence.
  • This is research information, not financial, tax, legal or investment advice, and not a recommendation to buy.
Back to finder